How to Use Manychat to Boost Conversions & Get Ahead of the Competition
If you’re not already using chat automation, now’s the perfect time to start—especially with the year’s busiest shopping season approaching. Manychat is a powerful tool for increasing engagement and driving sales, making it ideal for small teams aiming to maximize impact with minimal effort.
What is Manychat?
You may have seen content creators post things like, “Comment ‘PODCAST’ for a link to my new episode!” When someone replies with the keyword, they instantly receive a DM or comment with the link. This is Manychat at work, automating responses across Facebook Messenger, Instagram, WhatsApp, and SMS. You can use it for anything - from sharing a lead magnet to get customers on your list, to offer them a “secret” discount or direct them to your desired sales page.
Manychat real life example: 1. Give your audience an easy task
Manychat real life example: 2. Lead them to your desired outcome with DM automation
Brands using Manychat's Instagram automation report engagement jumps of 50 to 800 comments per post. Goals 😃 It’s also effective for driving conversions: Manychat can increase sales by up to 20% and boost engagement rates by 80%. Think of it as a major upgrade to the “link in bio” approach, delivering your content directly to customers while increasing your algorithm-friendly engagement on each post. Importantly, Manychat is the only tool in its category officially recognized by Meta, so no worries about getting flagged or shadowbanned.
Setting up Manychat is free, with ongoing costs based only on your audience size and interaction volume. This makes it a low-risk, high-reward option that’s easy to scale.
How to Start with Manychat (my first automation took no more than 10 minutes to launch)
Get Set Up: Head to Manychat’s website and link it to your Facebook or Instagram page. You’ll find plenty of templates to get started.
Build Simple Workflows: Start with an automated welcome message, FAQ responses, or reminders for abandoned carts.
Engage & Convert: Use it to spotlight promotions and instantly answer questions. Manychat also lets you create custom messages with links leading directly to product pages.
Experiment with SMS: Manychat’s SMS follow-ups often achieve higher open rates than emails, providing another valuable channel.
Why Now?
With Manychat, you can work smarter, not harder, to build connections and boost sales. Because chat automation is still underused, getting started now can set you apart with a more personal, engaging customer experience. There’s no better time to pull out every single trick you have up your sleeve than Q4—for both growing your accounts and boosting sales.